Collierville, Tennessee is an affluent suburban municipality approximately 30 miles east of Downtown Memphis in Shelby County, consistently ranked among the highest-income and highest-performing school-district communities in the state. The town’s approximately 48,000 residents are organized around distinct character areas — the landmark Historic Town Square, a walkable commercial and cultural district centered on an 1851 log cabin and a vintage Frisco steam locomotive recognized by Parade Magazine as America’s Best Main Street; the modern mixed-use Schilling Farms development; the Carriage Crossing retail and dining corridor; and the established Poplar Avenue commercial spine connecting Collierville to the broader Memphis metropolitan area. Collierville also hosts the FedEx World Technology Center and more than a dozen regional and national corporate headquarters — including Orgill, Mueller Industries, Helena Agri-Enterprises, JuicePLUS, and MCR Safety — generating year-round professional travel demand alongside a distinctive holiday leisure market anchored by Christmas in Collierville, the town’s signature annual event on the Historic Town Square. For property owners considering short-term rental income, Collierville’s regulatory environment requires careful attention: the Town enacted restrictions on stays under 30 days in 2017, and Tennessee’s subsequent statewide preemption legislation has created a legally complex landscape that varies by individual property circumstance. Working with experienced airbnb management companies familiar with both the Collierville regulatory environment and the broader Memphis metro market is essential before listing. This guide profiles the best 5 vacation rental management companies serving Collierville, Tennessee in 2026, along with a full breakdown of the regulatory context and market dynamics every prospective Collierville host must understand.
The Collierville, Tennessee Short-Term Rental Market
Collierville’s short-term rental guest profile is shaped by three primary demand drivers: corporate and relocation travel from the town’s substantial employment base, family visits to patients at St. Jude Children’s Research Hospital in Memphis approximately 30 minutes from Collierville, and year-round leisure visits to the Historic Town Square, Robbins-Halle Nature Preserve along the Wolf River, Carriage Crossing, and surrounding golf courses including Jack Nicklaus and Arnold Palmer signature designs. The FedEx World Technology Center, Orgill, Mueller Industries, and other Collierville-headquartered employers generate relocation-family and extended-stay demand throughout the year, while the town’s consistently top-ranked school districts attract families in mid-relocation who require longer stays than hotels can practically accommodate.
According to AirDNA data for the Collierville market, approximately 19 active short-term rental listings operate in the area, with an average daily rate of approximately $242 to $243 per night, occupancy averaging around 45%, and combined market-wide monthly revenues of approximately $14,000. The small market size combined with that ADR means well-positioned properties can generate strong per-property annual revenues for owners who understand how to optimize across peak and base demand windows. Skilled local airbnb managers with Memphis-metro market knowledge are particularly valuable in this thin, high-value market. Peak season runs November through December — Christmas in Collierville is the town’s signature annual event, driving a meaningful holiday leisure spike on top of the stable corporate travel baseline — while spring months bring additional demand from Historic Town Square visitors and golfers. The right airbnb management partner will price these seasonal windows accurately and capture the corporate relocation segment that sustains year-round base occupancy levels.
Best 5 Airbnb Management Companies in Collierville, Tennessee
1. One Fine BnB
One Fine BnB is a full-service short term rental management company founded in 2010 with operations across hundreds of US markets, including the greater Memphis metropolitan area. Their flat 10% management fee is well below the 25–50% industry standard, with no sign-up fees or hidden charges. One Fine BnB’s platform distributes properties across 50+ booking channels and delivers AI-driven dynamic pricing calibrated to Collierville’s corporate travel baseline and November–December holiday peak. Owner performance metrics: 51% above-market occupancy, 92% retention rate, and 4.9/5 average guest ratings across thousands of managed properties nationally.
- AI-driven dynamic pricing calibrated to Collierville’s holiday peak and corporate relocation demand
- Distribution across 50+ booking platforms including Airbnb, VRBO, Expedia, and Booking.com
- Professional photography, 3D virtual tours, and SEO-optimized listing creation
- 24/7 guest support and vetted housekeeping teams with post-stay property walkthroughs
- No long-term contracts and flexible date blocking for owner personal use
2. Awning
Awning is a national full-service airbnb property management platform with a dedicated Memphis, Tennessee management page and confirmed operations across the Shelby County market. Their data-driven pricing technology and local field teams handle the complete management workflow — listing creation, dynamic pricing, cleaning, maintenance, and 24/7 guest support — with a starting management fee of 10% of monthly revenue and no long-term contract, making them a cost-competitive option for Collierville property owners seeking professional management without high-percentage fee structures.
- Dedicated Memphis, Tennessee Airbnb management page with Shelby County area coverage
- AI-powered dynamic pricing and multi-channel distribution across 50+ booking platforms
- Guest screening, communication, and 24/7 guest support
- Local cleaning coordination, maintenance oversight, and supply restocking between stays
- Starting at 10% of revenue; cancel with 90 days notice; no long-term contract
3. Evolve
Evolve is a national vacation rental management platform with confirmed active listings across the Memphis, Tennessee market area. Their tiered plans start at 10% of revenue, with professional photography, AI-driven dynamic pricing, multi-platform listing distribution, and 24/7 guest support handled centrally. Evolve’s Core plan is particularly well-suited for Collierville property owners who prefer to retain control of local cleaning and on-the-ground logistics while outsourcing the listing management, pricing optimization, and guest communication functions to a professional platform.
- Tiered vacation rental management plans starting at 10% of monthly revenue
- Professional photography and listing creation across Airbnb, VRBO, Booking.com, and Expedia
- AI-powered revenue management and dynamic pricing tools calibrated to the Memphis metro market
- Guest screening, reservation management, and 24/7 guest support
- No long-term contracts; 6-month satisfaction guarantee with onboarding support
4. Surge Property Management
Surge Property Management is a Tennessee-headquartered short term rental management company with confirmed operations in Memphis and across the state’s major markets. As a Tennessee-based firm with active Memphis-area operations, Surge brings state-specific market knowledge to Collierville property owners — including familiarity with Tennessee’s STR regulatory framework, the Memphis metro guest profile, and the seasonal demand patterns unique to western Tennessee markets.
- Tennessee-based STR management with confirmed Memphis metropolitan area coverage
- Airbnb and VRBO management with dynamic pricing and full-service guest communication
- Local market knowledge across Tennessee’s major markets including Memphis and Nashville
- Full-service management including cleaning coordination, maintenance, and guest vetting
- STR expertise with awareness of Tennessee’s state preemption regulatory framework
5. Vacasa
Vacasa is a large-scale national vacation rental management platform with confirmed active operations across Tennessee, including the Memphis metro and Smoky Mountain markets. Their full-service management model covers listing creation, professional photography, dynamic pricing, housekeeping, maintenance coordination, and 24/7 guest support under one management fee, making them a comprehensive option for Collierville property owners who want an established national platform handling every aspect of rental operations.
- Full-service vacation rental management with confirmed Tennessee market operations
- Professional photography, listing creation, and multi-platform distribution at no upfront cost
- Dynamic pricing technology and 24/7 guest and owner support
- Housekeeping, maintenance, and local field team coordination included in management fee
- Established platform with a large Tennessee guest network and consistent booking volume
How to Choose an Airbnb Manager in Collierville
Collierville’s regulatory environment is unlike most suburban markets, and choosing a management partner without clarity on the local STR landscape can create significant legal and operational risk. Use the vacation rental management FAQ as a general evaluation framework, and apply these Collierville-specific considerations when selecting a manager:
- Regulatory clarity and transparency: Collierville’s 2017 restrictions on stays under 30 days and Tennessee’s subsequent statewide preemption legislation create a legal landscape requiring careful evaluation. A management company that clearly explains what they know — and what they don’t — about Collierville’s current STR enforcement environment, and recommends you consult a Tennessee attorney before launching, is a more trustworthy partner than one that dismisses the regulatory complexity.
- Memphis metro market expertise: The Collierville STR market is small — approximately 19 active listings — but high-value at $242 to $243 average daily rate. A manager with active Memphis metro properties understands the corporate and relocation demand drivers, the Shelby County guest profile, and the seasonal patterns specific to this market.
- Holiday and corporate pricing sophistication: Christmas in Collierville is a meaningful demand spike that generic Southern US pricing models typically miss. A manager who can accurately price the November–December window and understand extended-stay corporate booking patterns that differ from typical leisure-market pricing will generate materially higher annual revenues than one applying generic algorithms.
- St. Jude and medical travel positioning: Families visiting St. Jude Children’s Research Hospital represent a distinct guest segment requiring specific communication protocols, flexible booking accommodations, and appropriate listing positioning. A manager experienced with medical-adjacent short-term rental markets knows how to attract and sensitively serve this segment.
- Fee transparency and contract flexibility: In a small market, management fee levels and cleaning markups directly determine net annual revenue. Compare full-cost proposals — not just headline management percentages — and confirm that any manager offers reasonable exit terms given Collierville’s evolving regulatory environment.
- Comparable Tennessee market experience: Managers with active portfolios in comparable Tennessee markets such as Murfreesboro and Knoxville bring transferable market knowledge and guest networks relevant to Collierville operations.
Short-Term Rental Regulations in Collierville, Tennessee
Collierville’s regulatory environment for short-term rentals is among the most legally complex of any Memphis-area suburb, and property owners must consult a Tennessee attorney before listing any property on Airbnb or other platforms. The Town of Collierville and Tennessee state law currently exist in regulatory tension that creates genuine legal uncertainty for Collierville STR operators.
- 2017 Collierville restriction: The Town of Collierville enacted a prohibition on rentals of fewer than 30 days across residential areas of the Town. The only exception is licensed bed and breakfast establishments operating under commercial zoning with appropriate business licensing, health department compliance, and fire safety certification. No short-term rental permits or licenses are issued to residential property owners under the Town’s current framework.
- Tennessee Short-Term Rental Unit Act: Tennessee enacted the Short-Term Rental Unit Act (TCA §13-7-601 through §13-7-606) restricting local governments from prohibiting STRs based solely on their classification, use, or occupancy as a short-term rental. The Act further grandfathers operators who were actively operating STRs before a local ban was enacted. Because Collierville’s ordinance preceded the state law, the interaction between the Town’s ban and the state preemption statute involves legal complexity that courts have not definitively resolved for Collierville specifically.
- Active listings despite the restriction: AirDNA data indicates approximately 19 active short-term rental listings operate in Collierville on major platforms, suggesting legal interpretation of the preemption statute, grandfathered operator status, or inconsistent enforcement by the Town. Property owners should not interpret the existence of active listings as evidence of general legal permissibility.
- No STR registration or permit process: Because the Town does not issue STR permits, there is no registration portal, annual fee structure, or formal compliance mechanism available to Collierville residential property owners. This lack of formal compliance pathway further underscores the importance of attorney consultation before listing.
- Applicable taxes if operating: Tennessee state sales tax of 7% plus Shelby County local taxes for an effective combined rate of approximately 9.75% on gross rental receipts would apply if operating. Major platforms like Airbnb collect and remit some or all of these taxes on behalf of hosts in many jurisdictions — confirm your specific obligation with your platform and a tax professional.
- Regulatory contacts: Town of Collierville Community Development, (901) 457-2360. For Tennessee state preemption law guidance: Tennessee Municipal Technical Advisory Service (MTAS) and a Tennessee real estate attorney with STR regulatory experience.
Frequently Asked Questions
Is short-term rental legal in Collierville, Tennessee?
The answer requires careful legal analysis. The Town of Collierville enacted a prohibition on stays under 30 days in residential areas, with limited bed and breakfast exceptions. However, Tennessee’s Short-Term Rental Unit Act (TCA §13-7-601 through §13-7-606) restricts local governments from banning STRs based solely on their classification or use, and grandfathers operators active before a local ban. Because Collierville’s restriction preceded the state law, the legal landscape is contested. Approximately 19 listings currently operate on major platforms. Property owners must consult a Tennessee attorney before listing.
What is the average Airbnb income in Collierville, Tennessee?
According to AirDNA data for the Collierville market, approximately 19 active listings operate with an average daily rate of $242 to $243 per night and occupancy averaging around 45%, generating combined market-wide monthly revenues of approximately $14,000. The small number of listings and high ADR mean well-positioned properties can generate meaningful annual income. Peak demand runs November through December — driven by Christmas in Collierville — with spring providing secondary demand from leisure travelers and year-round corporate relocation guests sustaining the base occupancy floor.
What taxes apply if I operate an STR in Collierville, Tennessee?
If operating as an STR consistent with Tennessee’s state preemption protections, applicable taxes include Tennessee state sales tax at 7% plus Shelby County local taxes, for an effective combined rate of approximately 9.75% on gross rental receipts. Major platforms like Airbnb collect and remit some or all of these taxes on behalf of hosts in many jurisdictions — verify your specific obligation with your platform and a Tennessee tax professional. Collierville does not issue STR permits, so there is no local registration fee applicable to residential STR operators.
Who can I contact about STR rules in Collierville, Tennessee?
For local regulatory information, contact Town of Collierville Community Development at (901) 457-2360. For Tennessee state preemption law guidance relevant to the Short-Term Rental Unit Act (TCA §13-7-601 through §13-7-606), contact the Tennessee Municipal Technical Advisory Service (MTAS) or a Tennessee real estate attorney with STR regulatory experience. Given the legal complexity of Collierville’s situation, independent attorney consultation is strongly recommended before listing any property.
Final Thoughts
Collierville, Tennessee offers property owners access to one of the highest average daily rate short-term rental markets in the Memphis metropolitan area — at $242 to $243 per night with strong corporate and holiday demand, the per-property revenue potential is significant for owners who navigate the regulatory landscape with professional guidance. The five companies profiled here — One Fine BnB, Awning, Evolve, Surge Property Management, and Vacasa — represent the management options best positioned to serve Collierville properties with Memphis metro market expertise. Before listing any Collierville, Tennessee property, consult a Tennessee attorney familiar with the Short-Term Rental Unit Act and the Town’s current enforcement posture to assess your specific legal position. Browse the all locations directory for additional Tennessee market comparisons, or review management guides for Memphis and Nashville for broader Tennessee short-term rental management context and comparable operator networks.


